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Product promotion on virtual communities in Australia and the world

Virtual communities present an excellent opportunity for marketers to exploit the “network externalities’ effect. The key to promotion on the virtual community is the critical…

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What are the Characteristics Of Virtual Communities in Australia

The virtual community is primarily a forum for members to freely exchange information, but it also provides commercial benefits to the members and the sponsors….

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Types Of online Internet Advertisements can be used in Australia

Types Of Internet Advertisements An Internet advertisement is typically placed on the Web page of a Web site. (Novak et al., 1996) classify Web advertisement…

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Internet Advertising in Australia

  As the Internet was transformed in the 80s from a “research only network” to allow commercial activities, organizations realized that the sheer number of…

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The Marketing Functions and the Internet in Australia

  The domain of marketing will, with rare exceptions, include at a minimum the following functions. These are the activities that need to take place…

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How to popularize your websites or businesses in Australia

Link Popularity   Your rankings in the search engines are determined by both ‘on-page’ and ‘off-page’ factors. Search engines perceive website with lots of incoming…

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Performance Advertisers and Paid Search in Australia

The concept of a “performance” advertiser encompasses many subcategories of advertisers, but they all share a common theme: they are only interested in paying for…

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